John Yorke’s 10 Questions are used by top TV writers to unlock and refine their stories:

• Whose story is it?
• What is your character’s flaw or what do they need?
• What is the inciting incident?
• What does your character want?
• What obstacles are in the character’s way?
• Why should we care?
• What’s at stake?
• What do they learn?
• How and why?
• How does it end?

Watch John Yorke explain the 10 Questions in detail here