Archive for the ‘YouTube’ Category

Guardian Film Comp Winner

18th March 2009 by Maura McHugh

In October The Guardian announced a competition in which playwright Mark Ravenhill challenged Guardian readers to make a YouTube film inspired by his surreal short story “Old School People“.

Dominic Currie won the competition with his short film “Machine Time”.

Also available on the web site is an interview between Mark Ravenhill and Dominic Currie about the competition and the making of Currie’s short film.

Making Money From YouTube

15th December 2008 by Maura McHugh

The New York Times has an article about the people who are successfully making money from videos that are posted for free on YouTube, but part of its partner program.

The program allows YouTube to highlight videos with original content, and to place advertisements within and around the material. It splits the revenues with the creators.

The program is a partial solution to a nagging problem for YouTube. The site records 10 times the video views as any other video-sharing Web site in the United States, yet it has proven to be hard for Google to profit from, because a vast majority of the videos are posted by anonymous users who may or may not own the copyrights to the content they upload. While YouTube has halted much of the illegal video sharing on the site, it remains wary of placing advertisements against content without explicit permission from the owners. As a result, only about 3 percent of the videos on the site are supported by advertising.

But the company has high hopes for the partner program. Executives liken it to Google AdSense, the technology that revolutionized advertising and made it possible for publishers to place text advertisements next to their content.

“Some of these people are making videos in their spare time,” said Chad Hurley, a co-founder of YouTube. “We felt that if we were able to provide them a true revenue source, they’d be able to hone their skills and create better content.”

Film Storytelling in Doubt?

19th November 2008 by Maura McHugh

The New York Times reports that the existence of storytelling in film is under review in the Massachusetts Institute of Technology Media Laboratory, which is creating a new Centre for Future Storytelling.

The people at M.I.T., in any case, may figure out whether classic storytellers like Homer, Shakespeare and Spielberg have had their day.

Starting in 2010, a handful of faculty members — “principal investigators,” the university calls them — will join graduate students, undergraduate interns and visitors from the film and book worlds in examining, among other things, how virtual actors and “morphable” projectors (which instantly change the appearance of physical scenes) might affect a storytelling process that has already been considerably democratized by digital delivery.

A possible outcome, they speculate, is that future stories might not stop in Hollywood all. “The business model is definitely being transformed, maybe even blown apart,” said Frank Moss, a former entrepreneur who is now the media lab’s director.

Feature Films for YouTube?

10th November 2008 by Maura McHugh

The Washington Post reports that Hollywood executives are in discussions with Google over the possibility of streaming full-length feature films on YouTube.

Besides the challenge of becoming a cash cow, YouTube also must now face the hurdle of upping its quality and garnering content. YouTube is infamous for its grainy video and spotty audio. If Google cannot somehow rev up the quality, will people want to check it out at all? I wouldn’t want to watch a blurry and distorted two-hour film when crisper options exist in the land of Hulu and the now multi-platform “Watch it Now” Netflix service.

In terms of content, Hulu has an exclusive partnership with NBC and News Corp., which owns all Fox-related programming, so the prospect of YouTube nabbing any of those companies’ content is doubtful at best. But with YouTube getting 80 million visitors each month, it definitely has a great consumer backing and could use that to bolster negotiations.

The rumor is that this service could arrive as soon as early as next month. So far the only official word from Google comes from a spokesperson who told CNET, “We are in negotiations with a variety of entertainment companies. Our goal is to offer maximum choice for our users, partners, and advertisers.”

Online Screening

9th October 2008 by Maura McHugh

In June this year the YouTube Screening Room was set up as a platform for films from around the world to find a new audience.

Every other Friday four new films are featured in the YouTube Screening Room.

These films always appear with the permission and involvement of the filmmakers, so be sure to rate, share and leave comments. This is your chance to not only watch great films from all corners of the globe, but also to converse with the filmmakers behind them.

While the majority of these films have played at international film festivals, occasionally you’ll find films that have never before screened for wide audiences.

All films playing in the YouTube Screening Room are displayed within our High Quality player to give you the best viewing experience possible.

Filmmakers can inquire about having their films featured in the YouTube Screening Room, however they must own all the digital rights to their films.